No active exclusion found for this UEI, CAGE or legal name.
| Registration | Active / All awards / expires 2027-02-23 |
|---|---|
| Legal name | BETTERUP, INC. |
| Address | 3100 E. 5TH STREET, SUITE 350, AUSTIN, TX, 94103, USA / district 11 |
| Structure | Corporate entity (not tax exempt), incorporated in DE / in business since 2013-12-31 |
| NAICS | 541715 (+3 more) |
| API | registration JSON / SAM.gov record |
| Category | Category Rank | Matched Awards | Category Obligated | Category Ceiling | Sample Contracts |
|---|---|---|---|---|---|
| AI, Software & Data | - | 2 | $6.3M | $6.3M | - |
| Contract ID | Obligated (FY24+) | Type | Agency | Category | Description | Latest Action |
|---|---|---|---|---|---|---|
| FA701424F0329 | $6.0M | delivery order | Department of the Air Force | IT services: applications | Betterup leadership coaching licenses- sbir phase iii | Aug 29, 2024 |
| FA701425F0344 | $3.6M | delivery order | Department of the Air Force | Professional services, other | The purpose of this task order is to: 1. unilaterally issue a task order iaw the current price list for 678 licenses $5,306.00 per license. | Apr 22, 2026 |
| N0018926PL065 | $2.0M | purchase order | Department of the Navy | Training devices and simulators | Betterup htp- 410 license subscriptions | Apr 6, 2026 |
| FA701424F0065 | $846K | delivery order | Department of the Air Force | Professional services, other | Pkh/snyder/isler leadership coach licenses NAVY to | Feb 22, 2024 |
| FA701425F0184 | $734K | delivery order | Department of the Air Force | Professional services, other | Betterup lead coaching license (g-lead). | May 21, 2025 |
| FA701424F0313 | $262K | delivery order | Department of the Air Force | Professional services, other | Betterup leadership coaching licenses- sbir phase iii | Aug 5, 2025 |
| FA701424F0011 | $254K | delivery order | Department of the Air Force | Professional services, other | Pkh/santos/brown leadership coach licenses | Oct 27, 2023 |
| FA701424F0474 | $248K | delivery order | Department of the Air Force | IT products: applications | Pkf - moss - brown - betterup leadership coaching licenses- sbir phase iii | Sep 28, 2024 |
| FA701425P0034 | $245K | purchase order | Department of the Air Force | Professional services, other | Betterup leadership coaching licenses - sbir phase iii | Jan 28, 2026 |
| FA701425F0128 | $242K | delivery order | Department of the Air Force | Professional services, other | Betterup leadership coaching licenses which will provide executive leadership coaching for a total of 38 surface warfare command leadership assessment (swcla) candidates for 1 year. | May 12, 2025 |
| FA701424F0070 | $195K | delivery order | Department of the Air Force | Professional services, other | Pkh/snyder/isler leadership coach licenses amc to | Jan 19, 2024 |
| FA701423D0017 | $0 | IDIQ contract | Department of the Air Force | Professional services, other | Betterup leadership coaching licenses- sbir phase iii | Dec 9, 2025 |
| # | Parent Contract ID | Task Orders | Obligated (FY24+) | Vehicle Ceiling | Unused Ceiling | Description | Latest Order |
|---|---|---|---|---|---|---|---|
| 1 | FA701423D0017 | 9 | $12.4M | $6.0M | - | The purpose of this task order is to: 1. unilaterally issue a task order iaw the current price list for 678 licenses $5,306.00 per license. | Apr 22, 2026 |
Unused ceiling is uncommitted capacity across available contract records, not guaranteed spending. Vehicle details summarize the largest 500 records.
| # | Agency | Awards | Obligated | Share |
|---|---|---|---|---|
| 1 | Department of the Air Force | 11 | $12.6M | 87% |
| 2 | Department of the Navy | 1 | $2.0M | 13% |
| # | Category | Awards | Obligated | Share |
|---|---|---|---|---|
| 1 | Professional services, other | 9 | $6.4M | 44% |
| 2 | IT services: applications | 1 | $6.0M | 41% |
| 3 | Training devices and simulators | 1 | $2.0M | 13% |
| 4 | IT products: applications | 1 | $248K | 1.7% |
Source: USAspending.gov prime award data (FPDS), DoD and DHS contracts, orders and IDVs with any action since Oct 1, 2023. Obligated FY2024+ sums the obligations on those actions; total obligated is the award's lifetime figure. DoD contract actions publish on USAspending about 90 days after signing (DFARS PGI 204.6), so the latest DoD actions here trail the calendar by about 3 months. Data as of Oct 24, 2026.
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